:root{
    --accent:#2563EB; --accent-dk:#1D4FBF;
    --ink:#111111; --muted:#5c5c5c; --line:#e6e4df;
    --paper:#FFFFFF; --paper2:#FAFAF8;
  }
  *{box-sizing:border-box;margin:0;padding:0}
  html{scroll-behavior:smooth}
  body{
    font-family:"Inter","SF Pro Display",-apple-system,BlinkMacSystemFont,"Helvetica Neue",Arial,sans-serif;
    color:var(--ink); background:var(--paper); -webkit-font-smoothing:antialiased; line-height:1.5;
  }
  .wrap{max-width:1080px;margin:0 auto;padding:0 24px}
  a{color:inherit}

  /* nav */
  nav{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.88);backdrop-filter:blur(10px);border-bottom:1px solid var(--line)}
  nav .wrap{display:flex;align-items:center;justify-content:space-between;height:68px}
  .brand{display:flex;align-items:center;gap:11px;font-weight:800;letter-spacing:-.02em;text-decoration:none;font-size:16px}
  .brand img{width:36px;height:36px}
  .navlinks{display:flex;gap:26px;align-items:center}
  .navlinks a{font-size:14.5px;font-weight:600;color:var(--muted);text-decoration:none}
  .navlinks a:hover{color:var(--ink)}
  .btn{display:inline-block;border-radius:999px;font-weight:700;text-decoration:none;transition:transform .15s,box-shadow .15s;white-space:nowrap}
  .btn:hover{transform:translateY(-2px)}
  .btn.sm{padding:9px 18px;font-size:14px}
  .btn.lg{padding:15px 30px;font-size:16px}
  .btn.primary{background:var(--accent);color:#fff;box-shadow:0 6px 18px rgba(37,99,235,.28)}
  .btn.ghost{border:1.5px solid var(--line);color:var(--ink);background:#fff}
  .btn.ghost:hover{border-color:var(--accent);color:var(--accent)}
  @media(max-width:760px){ .navlinks a:not(.btn){display:none} }

  /* hero */
  header{padding:78px 0 60px;text-align:center;background:
    radial-gradient(1100px 380px at 50% -12%, rgba(37,99,235,.09), transparent 65%), var(--paper2)}
  .badge-lg{width:172px;height:172px;margin:0 auto 30px;display:block}
  @media(max-width:760px){ .badge-lg{width:124px;height:124px;margin-bottom:22px} }
  h1{font-size:clamp(40px,6.6vw,68px);font-weight:800;letter-spacing:-.03em;line-height:1.03}
  h1 .o{color:var(--accent)}
  .lede{margin:22px auto 0;max-width:600px;font-size:clamp(17px,2.2vw,20px);color:var(--muted)}
  .cta-row{margin-top:34px;display:flex;gap:12px;justify-content:center;flex-wrap:wrap}

  /* social row */
  .socials{margin-top:38px;display:flex;gap:10px;justify-content:center;flex-wrap:wrap}
  .chip{display:inline-flex;align-items:center;gap:8px;padding:9px 16px;border:1.5px solid var(--line);
        border-radius:999px;background:#fff;font-size:13.5px;font-weight:700;text-decoration:none;
        transition:border-color .15s,color .15s,transform .15s}
  .chip:hover{border-color:var(--accent);color:var(--accent);transform:translateY(-2px)}
  .chip svg{width:16px;height:16px;fill:currentColor}

  /* stats */
  .stats{border-top:1px solid var(--line);border-bottom:1px solid var(--line);background:#fff}
  .stats .wrap{display:grid;grid-template-columns:repeat(4,1fr);gap:1px;background:var(--line);padding:0}
  .stat{background:#fff;padding:34px 20px;text-align:center}
  .stat b{display:block;font-size:clamp(28px,3.6vw,40px);font-weight:800;letter-spacing:-.03em;color:var(--accent)}
  .stat span{display:block;margin-top:5px;font-size:12.5px;font-weight:700;letter-spacing:.1em;color:var(--muted)}
  @media(max-width:720px){ .stats .wrap{grid-template-columns:repeat(2,1fr)} }

  /* sections */
  section{padding:82px 0}
  .eyebrow{font-size:12.5px;font-weight:800;letter-spacing:.16em;color:var(--accent);margin-bottom:14px}
  h2{font-size:clamp(28px,4.2vw,42px);font-weight:800;letter-spacing:-.025em;line-height:1.12;max-width:640px}
  h2 .o{color:var(--accent)}
  .sub{margin-top:16px;max-width:600px;color:var(--muted);font-size:17px}

  .cards{margin-top:44px;display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
  .card{border:1.5px solid var(--line);border-radius:16px;padding:28px 24px;background:#fff;transition:border-color .18s,transform .18s}
  .card:hover{border-color:var(--accent);transform:translateY(-3px)}
  .card .num{font-size:12px;font-weight:800;color:var(--accent);letter-spacing:.1em}
  .card h3{margin:12px 0 8px;font-size:18.5px;font-weight:800;letter-spacing:-.015em}
  .card p{color:var(--muted);font-size:14.8px}
  @media(max-width:1000px){ .cards{grid-template-columns:repeat(2,1fr)} }
  @media(max-width:620px){ .cards{grid-template-columns:1fr} }

  /* brands */
  .brands{background:var(--paper2);border-top:1px solid var(--line);border-bottom:1px solid var(--line)}
  .split{display:grid;grid-template-columns:1fr 1fr;gap:56px;align-items:start}
  @media(max-width:900px){ .split{grid-template-columns:1fr;gap:36px} }
  ul.ticks{list-style:none;margin-top:8px}
  ul.ticks li{display:flex;gap:12px;padding:13px 0;border-bottom:1px solid var(--line);font-size:15.5px}
  ul.ticks li:last-child{border-bottom:0}
  .star{color:var(--accent);font-weight:800;flex:none}
  .worked{margin-top:26px;display:flex;gap:9px;flex-wrap:wrap}
  .pill{padding:7px 15px;border-radius:999px;background:#fff;border:1.5px solid var(--line);
        font-size:13px;font-weight:700;color:var(--muted)}

  .panel{border:1.5px solid var(--line);border-radius:18px;background:#fff;padding:30px}
  .panel h3{font-size:19px;font-weight:800;letter-spacing:-.015em}
  .panel p{margin-top:10px;color:var(--muted);font-size:14.8px}
  .mail{margin-top:20px;display:block;padding:15px 18px;border-radius:12px;background:var(--paper2);
        border:1.5px solid var(--line);font-weight:800;text-decoration:none;text-align:center;font-size:15.5px;
        transition:border-color .15s,color .15s}
  .mail:hover{border-color:var(--accent);color:var(--accent)}
  .fine{margin-top:14px;font-size:12.8px;color:#8a8a8a;text-align:center}

  footer{padding:52px 0;text-align:center;color:var(--muted);font-size:13.5px}
  footer .socials{margin-top:22px}
  .rule{width:52px;height:4px;background:var(--accent);border-radius:2px;margin:0 0 0 0}

  /* receipts — claimed vs measured */
  .receipts{margin-top:40px;display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
  .receipt{border:1.5px solid var(--line);border-radius:16px;background:#fff;padding:24px;display:flex;flex-direction:column}
  .receipt .rlabel{font-size:11.5px;font-weight:800;letter-spacing:.12em;color:var(--muted);margin-bottom:16px}
  .receipt .claim{font-size:15px;font-weight:600;color:var(--muted);text-decoration:line-through;text-decoration-color:rgba(92,92,92,.45)}
  .receipt .measured{font-size:clamp(22px,2.6vw,27px);font-weight:800;letter-spacing:-.025em;color:var(--accent);margin-top:4px;line-height:1.1}
  .receipt p{margin-top:12px;font-size:14.5px;color:var(--muted);line-height:1.55}
  .receipt .rlink{margin-top:auto;padding-top:16px;font-size:13.5px;font-weight:700;color:var(--accent);text-decoration:none}
  @media(max-width:900px){ .receipts{grid-template-columns:1fr} }

  /* review card hooks */
  .rcard .hook{margin-top:8px;font-size:14px;color:var(--muted);line-height:1.5}

  /* meet jeremy */
  .meet{display:grid;grid-template-columns:0.85fr 1.15fr;gap:48px;align-items:center}
  .meet-photo img{width:100%;height:auto;border-radius:18px;display:block;border:1.5px solid var(--line)}
  .meet-copy h2{margin-bottom:14px}
  .meet-copy p{color:var(--muted);font-size:17px;line-height:1.65;margin-bottom:14px;max-width:560px}
  @media(max-width:860px){ .meet{grid-template-columns:1fr;gap:30px} .meet-photo{max-width:320px;margin:0 auto} }
  .meet.meet-nophoto{grid-template-columns:1fr;max-width:720px}
  .meet.meet-nophoto .meet-copy p{max-width:none}

  /* ===== channel banner hero (HTML/CSS, not an image) ===== */
  :root{ --navy:#0A2342; --navy2:#0E2E56; --cyan:#4FD1F5; }
  .hb{position:relative;overflow:hidden;background:var(--navy);
      background-image:linear-gradient(160deg,#0A2342 0%,#0E2E56 55%,#0A2342 100%);
      padding:0;text-align:left;border-bottom:1px solid rgba(79,209,245,.18)}
  .hb .deco{position:absolute;inset:0;width:100%;height:100%;pointer-events:none}
  .hb .wrap{position:relative;z-index:2}
  .hb-grid{display:grid;grid-template-columns:300px 1fr;gap:52px;align-items:center;padding:66px 0 72px}
  .hb-photo{position:relative}
  .hb-photo img{width:100%;height:auto;display:block;border-radius:14px;
      border:3px solid var(--cyan);box-shadow:0 18px 50px rgba(0,0,0,.42)}
  .hb-lock{display:flex;align-items:center;gap:13px;margin-bottom:20px}
  .hb-lock img{width:56px;height:56px;background:#fff;border-radius:50%;padding:3px;flex:none}
  .hb-kicker{font-size:15px;font-weight:800;letter-spacing:.17em;color:var(--cyan);line-height:1.3}
  .hb h1{color:#fff;font-size:clamp(38px,5.4vw,62px)}
  .hb h1 .o{color:var(--cyan)}
  .hb .lede{margin:20px 0 0;color:#B8CBE4;max-width:560px;font-size:clamp(16px,1.9vw,19px)}
  .hb-cta{margin-top:32px;display:flex;gap:14px;flex-wrap:wrap;align-items:center}
  .skew{display:inline-block;transform:skewX(-11deg);padding:14px 30px;font-weight:800;
        font-size:15px;letter-spacing:.05em;text-decoration:none;transition:transform .15s,filter .15s}
  .skew span{display:inline-block;transform:skewX(11deg)}
  .skew.fill{background:var(--accent);color:#fff;box-shadow:0 8px 24px rgba(37,99,235,.4)}
  .skew.fill:hover{transform:skewX(-11deg) translateY(-2px);filter:brightness(1.08)}
  .skew.line{background:#fff;color:var(--navy)}
  .skew.line:hover{transform:skewX(-11deg) translateY(-2px)}
  .hb-name{margin-top:26px;display:inline-block;background:#fff;color:var(--navy);
      transform:skewX(-11deg);padding:8px 20px;font-size:12.5px;font-weight:800;letter-spacing:.15em}
  .hb-name span{display:inline-block;transform:skewX(11deg)}
  .hb .socials{margin-top:30px;justify-content:flex-start}
  .hb .chip{background:rgba(255,255,255,.07);border-color:rgba(79,209,245,.32);color:#DCE9F7}
  .hb .chip:hover{border-color:var(--cyan);color:var(--cyan)}
  @media(max-width:880px){
    .hb-grid{grid-template-columns:1fr;gap:30px;padding:46px 0 54px;text-align:center}
    .hb-photo{max-width:230px;margin:0 auto}
    .hb-lock,.hb-cta,.hb .socials{justify-content:center}
    .hb .lede{margin-left:auto;margin-right:auto}
  }

  /* welcome video */
  .welcome-vid{margin:38px auto 0;max-width:960px;border-radius:16px;overflow:hidden;
      border:1.5px solid var(--line);background:#000;aspect-ratio:16/9;
      box-shadow:0 18px 50px rgba(10,35,66,.16)}
  .welcome-vid iframe,.welcome-vid video{width:100%;height:100%;border:0;display:block;object-fit:cover}
  .welcome-vid.vertical{max-width:340px;aspect-ratio:9/16}

  /* centre the whole welcome band */
  #welcome .wrap{text-align:center}
  #welcome h2{margin-left:auto;margin-right:auto}
  #welcome .sub{margin-left:auto;margin-right:auto}
  @media(max-width:1040px){ .welcome-vid{max-width:100%} }
